Privacy policy

Last updated: 16 April 2026

At Hollywood Smile Lab, we respect your privacy and are committed to protecting your personal data. This Privacy Policy explains how we collect, use, store, and protect your information when you visit our website, place an order, or interact with us.

1. Who We Are

Hollywood Smile Lab
Rua da Conceição 13 A
4490-507 Póvoa de Varzim
Portugal
Email: support@hollywoodsmilelab.com

2. Information We Collect

We may collect the following categories of personal data:

  • Full name
  • Billing and shipping address
  • Email address
  • Phone number
  • Payment details (processed securely through third-party payment providers)
  • Order history
  • IP address
  • Browser/device information
  • Website usage data
  • Marketing preferences
  • Any information you send to customer support

We collect this information when you browse our website, create an account, place an order, subscribe to marketing communications, contact us, or interact with cookies and tracking tools.

3. How We Use Your Information

We may use your personal data to:

  • Process and deliver your orders
  • Provide customer support
  • Send order confirmations and shipping updates
  • Improve our products, website, and customer experience
  • Prevent fraud and protect our business
  • Personalize content and offers
  • Send marketing communications (only where legally permitted)
  • Comply with legal obligations
  • Maintain internal business records

4. Legal Basis for Processing (EEA/UK)

Where GDPR applies, we process your personal data under one or more of the following legal bases:

  • Performance of a contract
  • Consent
  • Legal obligation
  • Legitimate interests

5. Sharing Your Information

We do not sell your personal data. We may share your information only when necessary with:

  • Payment processors
  • Shipping and logistics providers
  • IT and website service providers
  • Analytics and advertising partners
  • Professional advisers
  • Government or regulatory authorities where required by law
  • Buyers or investors in the event of a merger, acquisition, or business sale

All third parties are expected to process data securely and lawfully.

6. International Transfers

As an online business, some of our service providers may process data outside Portugal or the European Economic Area. Where required, we implement appropriate safeguards for international transfers.

7. Cookies & Tracking Technologies

We use cookies and similar technologies to:

  • Make our website function properly
  • Remember preferences
  • Measure traffic and performance
  • Improve user experience
  • Deliver relevant advertising

You can manage cookies through your browser settings or any cookie banner available on our website.

8. Marketing Communications

If you subscribe to marketing emails or SMS, we may send promotional offers, product updates, and news. You can unsubscribe at any time using the unsubscribe link or by contacting us.

9. Data Retention

We keep your personal data only for as long as necessary for:

  • Fulfilling orders
  • Customer service
  • Legal, tax, and accounting obligations
  • Fraud prevention
  • Resolving disputes

When data is no longer required, we delete or anonymize it where appropriate.

10. Data Security

We implement reasonable technical and organizational safeguards to protect your data, including secure systems, restricted access, and encrypted connections where appropriate. However, no system is completely secure.

11. Your Rights

Depending on your location, you may have rights to:

  • Access your personal data
  • Correct inaccurate data
  • Delete your data
  • Restrict processing
  • Object to processing
  • Withdraw consent
  • Data portability
  • Lodge a complaint with a supervisory authority

To exercise your rights, contact: support@hollywoodsmilelab.com

12. Children's Privacy

Our website is not intended for children under the age required by applicable law, and we do not knowingly collect personal data from children.

13. Third-Party Links

Our website may contain links to third-party websites or services. We are not responsible for their privacy practices.

14. Changes to This Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with the revised date.

15. Contact Us

For any privacy questions or requests, contact:

Hollywood Smile Lab
Rua da Conceição 13 A, 4490-507 Póvoa de Varzim, Portugal
Email: support@hollywoodsmilelab.com